Monday, 17 November 2014

Is social media making you a makeup addict?



In the past ten years, youtube videos heralding 'makeup hauls' and instagram photos of endless supplies of makeup have changed the way we consume beauty purchases. It has become the norm for girls as young as thirteen to showcase their drawers and drawers brimming with designer makeup on their social media.

But has it gone too far? In financially dire times when it has become harder than ever to save to buy real assets, like property and shares, women are frittering their money on makeup that not only loses its value as soon as it is purchased, but is also a 'consumable', meaning it will need to be used and disposed of eventually.

I have written extensively on the makeup addiction epidemic that is spreading across the world and I must admit, I have been there myself. For me, makeup shopping was a very intense sport and I loved every minute of it. The result? An insane amount of makeup and little left in the bank account. So here are the lessons learned from beating, or at least reducing, makeup addiction.

Every habit takes six weeks to break

Try a social experiment - do not purchase any new makeup for six weeks. Document your progress. if you slip, ask yourself why you purchased something - was it necessary or an impulse? Often an emotional response triggers an impulse purchased. And then this happens - see the picture on the below, right. Five cartons of makeup...

Be creative with what you have

Sometimes we get caught up with the next big thing we forget to slow down and enjoy what we have.
Take time to create new looks with existing products. For instance in the shoot above, I decided to experiment with my urban decay eye pencils in black and silver to create an ombre lip.

Swap with friends

Have a swap night over a few drinks and swap new, unused makeup with friends. You can even give each other makeovers with your new hauls!

Find budget alternatives

Beauty doesn't have to break the bank. There are loads of budget dupes on the market that rival or even beat premium brands in terms of pigment, texture and wear.

Makeup artist discounts

If you are a makeup artist, only purchase from distributors that can offer you a trade discount. I am a big fan of camera ready cosmetics, and MAC also offer 30% to professionals.

Consult with a makeup artist

If you are unsure what to buy, spend a little on a professional consultation. I provide sessions to clients all the time, where I demonstrate what can be achieved with their existing collection, and suggest perhaps two or three items that they really need to update their look. I have also consulted beginner makeup artists starting out so they don't waste their money on oodles of makeup from the outset.

Find something else to spend on

I discovered something far better to spend my money on - a really nice place to live. I stopped spending on makeup, expanded my business, worked hard and saved to purchase a beautiful manly flat where I can now enjoy beach side living with my husband - all within one year of moving back to Sydney. It took sheer determination, hard work and commitment, but the proof is there - it can be done!

Image (c) www.thebodyparade.com
Model: Kahli
HMUA: williamspromakeup


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Sunday, 16 November 2014

Pink lipstick look book

Want to know this season's hottest pink lipstick shades? Williamspromakeup correspondent Melissa Hanes reveals her fabulous favourites.

Why is pink so great? Because pink is so flattering for every skin tone, age and outfit. There are so many shades of pink, and there is pretty much one pink shade to suit every person on the planet! OK I may be exaggerating a little, but you get the idea, there are a lot of pink lipsticks out there. So here are my favourites, and why.








1.    My favourite baby pink  
I am a huge fan of Too Faced and their Melted Lipstick in shade Melted Peony is simply to die for! This shade is super pretty during the day, perfect to go out for lunch with the girlfriends or cocktails at the races.









The slight fuchsia tone brings out the colour in your complexion and brightens your whole look. On the lips, it has a creamy, near matt finish that is so flattering and not at all drying like those super long wearing formulas such as Maybelline 24 hour lip colours.







2. Bright Pink
Feel like showing off? Maybelline Color Sensational in shade 904, Vivid Rose. has a real punchy brightness and is perfect for those who want to go bold and colourful. 









This bright pink adds a pop of colour to your makeup look,  so keep the eye makeup simple, soft and smokey to balance it all out. It is also a great alternative to wearing traditional red lipstick.








3. The Everyday Pink
Revlon Lip Butter in shade 025 Peach is my all time go-tolipstick. It's perfect to pop in your hand bag and great for lipstick emergencies!  Because of its sheer consistency, it will match virtually any makeup or outfit you are wearing and will keep your lips moist and soft all day long.  It also has a tiny hint of gold shimmer, so cute for summer!






I love the classic, subtle pink hue that is perfect for work, study or play. It is not as long-lasting as more pigmented professional HD formulas, but it is excellent for anyone wanting a natural, polished daytime look.
 
What are you three favourite pink lipsticks?






Melissa is a model, makeup artist and journalist. Her experience spans editorial, fashion and runway. She also works as an actor for television commercials, print and films. Melissa has her own youtube beauty channel.





To see more and follow Melissa, check out her pages:

Blog: www.melissahanesblog.com


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The truth about BB creams

You have to be wary when something says it can moisturise, conceal and minimise pores at the same time, it sounds too good to be true. How can one product do every job thoroughly, and how can it compete with the products that you already have? Williamspromakeup correspondent Jion Legaspi finds out.

Admittedly, apart from trying some testers on the back of my hand at department stores I had never actually used a 'beauty balm' or BB cream before.

I tried Dream Pure BB by Maybelline, in Medium, for oily-combination skin. Apparently, it’s an “8-in-1 skin corrector perfector” and a “1-step wonder for healthy skin today, clearer skin tomorrow”. Alarm bells were ringing in my head at this point. Alas, I carried on.

The process was uncomplicated enough, I applied a thin layer on my face as it recommended. I couldn’t resist applying primer on one side of my face just to compare the texture. I used my Giorgio Armani UV Master primer - my safeguard.

First impressions

I found that Dream Pure BB spread easily on my skin, and the colour suited me quite well, considering I was first startled that there were only four shades of colour to choose from. I quickly realised why this was so. The product is very sheer, which wouldn’t be terrible if it didn’t claim, in two of its eight “wonders”, to reduce blemishes and conceal imperfections, and so the colour barely made an impression on my skin. I don’t think the product would help anyone with mild acne scars. 

A little less beauty a little more grease

As the clock ticked by, I noticed that the product became increasingly greasy on my skin, despite claiming it was oil-free. It wasn’t surprising since it claimed to be doing eight things at once there would be at least eight times more ingredients piled onto the product. At least it felt that way; it was quite heavy, heavier than my usual foundation. This would make it uncomfortable to wear during Summer.

A life of its own...

I also noticed that while the side of my face with primer was sitting fine, the side without had what seemed like floating islands of makeup-which included my blush, illuminator and powder. The BB cream, I found, does not sit well without the support of primer, and brings other make up along on a trip around your face.

Just a glorified tinted moisturiser?

After this experience I found that using Dream Pure BB by Maybelline is problematic. It lacks coverage, which, for a BB cream, I would have thought integral. It’s also sticky and greasy, although it claims otherwise, and it doesn’t sit well, which makes it difficult to wear when you may not have time to touch-up. In the end, it becomes inconvenient. It’s also a little disappointing when a product claims to be able to perform a certain way, but fails to impress.

My verdict? instead of using this BB cream, I would stick to the usual foundation and concealer.



Jion Legaspi is a journalist, editor and fashion blogger. 

To find out more visit http://www.envanite.com/ or follow her on twitter @envanite







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Wednesday, 12 November 2014

#Review: Do models really prefer Models Prefer?

A reliable eyeliner is a must-have in every girl's makeup kit. But does Models Prefer stack up to its claims? Williamspromakeup correspondent Melissa Hanes find out.

When I go to a modelling casting, I want my look to be clean and fresh with minimal makeup. I was given the Models Prefer Kohl eyeliner pencil to try out and at first glance, I got excited, because I like any makeup product that is quick to apply with maximum impact. 

When first applied, I used a soft hand to see the opacity and, as you would expect from a pencil eyeliner, it delivers on a true intense black colour.. You can also build a quick and  intense smokey eyes as it blends almost as easily as a black eyeshadow, but this also proved to be a problem.

 
Model melts in the sun

I am disappointed to say that by the end of the day, my pretty eye makeup smudged to the point that I looked like I belonged in the panda sanctuary at the zoo. I think a more waterproof formula would have benefited the pencil than the current, almost charcoal texture.

Also, if you are expecting a crisp and neat eyeliner from this pencil, you wont be pleased. The pencil isnt as smooth as I would have preferred when applying, which creates little unwanted bumps along the way and before you know it, you will just created a messy smokey eye.. Also, it almost completely comes off with one wipe of your finger to your eye, so if you are prone to touching your face/eyes during the day (which we all are) and dont have a mirror handy, youre probably best sticking to a waterproof or gel eyeliner.

How do models prefer to wear it?

So how can you wear this eyeliner and rock it? From my experience, wear it only as a top eyeliner, and avoid using it on your bottom lash line, unless you like the black bags under your eyes look. If you want to enhance your smokey eye, this product is perfect, to layer on top of some black eyeshadow and you can really smudge this product to create a dramatic look. If you have a small smudge brush handy, use it to work and blend the product to the desired shape on your eye, rather than using your fingers.

To be honest, you probably wont see many models actually using this kohl eyeliner, but hey, sometimes we all want to feel a little grungy some days.  - just remember to take a sharpener with you!


Editorial Image
Model: Lucy Maree
Hair & Makeup: Williamspromakeup

(c) www.thebodyparade.com


Melissa is a model, makeup artist and journalist. Her experience spans editorial, fashion and runway. She also works as an actor for television commercials, print and films. Melissa has her own youtube beauty channel.





To see more and follow Melissa, check out her pages:



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Monday, 3 November 2014

Camera ready makeup on a budget


Makeup artists are very time poor when it comes to keeping up with the production process and knowing how to get clients faces ready fast is essential to survive in the industry.

Getting your client 'camera ready' essentially means having your clients ready for HD filming or photography.


Recently, I created a video for QC Makeup Academy on how to get clients 'camera ready' in under ten minutes.




Although I have used mostly premium products in this video, here are some budget alternatives:


1. Estee Lauder Hydrationist - Simple Moisturiser
2. Skin Chemists Primer - ELF Primer
3. Cinema Secrets Foundation - Crownbrush foundation and concealer palettes
4. Sleek contour kits - these are pretty budget friendly as they are
5. Benefit brow kits - Sleek Brow kits
6. Mac eyeshadows - Makeup Geek eyeshadows - half the price and equally good in quality
7. Bobbi Brown Blush - Makeup Geek or Sleek Blush
8. Urban decay eye pencils - Rimmel eye pencils
9. Benefit mascara - Max factor 1000 calorie mascara
10. Mac lip pencils - Rimmel 1000 kisses lip pencils
11. Dermablend or Kett Set Setting powder - ELF setting powder
12. Beauty blender - there are so many dupes now on the market from about $6 or £3

Images courtesy of www.thebodyparade.com
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